Media Executive (Online & Offline)

Our client is a luxury beauty and fashion powerhouse with a global presence and strong regional footprint. The company is committed to delivering exceptional digital experiences and innovative marketing campaigns that engage customers across all touchpoints. Our client invests in talented individuals who are passionate about driving performance and excellence in the dynamic world of luxury retail.

• Execute paid media campaigns across all channels, including print, out-of-home advertising, search, paid social and digital platforms (Google, YouTube, Meta, TikTok, CTV) to deliver agreed KPIs on time and accurately
• Coordinate seamlessly with media agencies and internal stakeholders (Local, Regional and Central teams) to implement approved media plans and campaign deliverables
• Prepare comprehensive media briefs, campaign assets, timelines and implementation schedules aligned with marketing calendars and communication plans
• Ensure all campaign materials, tracking parameters and creative assets are delivered accurately and within deadlines
• Monitor live campaign performance daily and collaborate with media agencies to optimize delivery, troubleshoot issues and drive continuous improvement
• Create detailed campaign performance reports, interactive dashboards and post-campaign analyses that highlight key insights and optimization opportunities
• Support A/B testing initiatives and media innovation projects by coordinating implementation and consolidating results
• Manage media budgets, purchase orders, invoices and reconciliations to ensure accurate tracking and financial reporting
• Maintain organized campaign documentation, media trackers and reporting files for accuracy and process compliance
• Support Google My Business implementation for beauty products and coordinate local media activities within budget parameters
• Serve as an advocate for media campaigns, sharing campaign strategies, results and insights with leadership during monthly meetings and conferences
• Drive e-commerce performance by supporting implementation of performance media initiatives that increase traffic, conversions and revenue
• Work closely with e-Business teams to monitor campaign performance and identify digital acquisition improvement opportunities
• Coordinate SEO initiatives including keyword implementation, content optimization and performance monitoring with external agencies
• Support website campaign launches by coordinating media assets, tracking links, landing pages and overall campaign readiness
• Monitor search campaigns and budget utilization alongside external agencies and Regional teams
• Consolidate and analyze campaign performance data, preparing regular KPI reports and business updates

• Proven experience in media campaign coordination or digital marketing coordination
• Strong knowledge of online and offline media channels, platforms and tools
• Proficiency with Google Analytics and campaign tracking systems
• Experience managing media budgets and financial reporting
• Excellent organizational and project management skills
• Strong analytical abilities with experience in data interpretation and reporting
• Proficiency in Microsoft Excel and familiarity with reporting tools and dashboards
• Knowledge of SEO best practices and e-commerce digital marketing
• Excellent communication skills and ability to coordinate across multiple stakeholders
• Attention to detail and commitment to accuracy in campaign execution
• Ability to work in a fast-paced, dynamic environment and manage multiple campaigns simultaneously
• Fluent in English (both written and verbal)